(DN) – On 30 November, Business Forum Magazine, in coordination with the Dong Nai Young Entrepreneurs Association, Lac Hong University, and the National Advisory Council for Innovative Startups, organized the training course titled “Optimizing an Appropriate Business Model for Doing Business on E-Commerce Channels.”
During the program, experts from the National Advisory Council for Innovative Startups shared experiences with enterprises on developing e-commerce startups, emphasizing the need for intuition, in-depth market knowledge, careful research of products, and especially the business model. In addition, they introduced methods for obtaining information and approaching customers that successful models have implemented.
Currently, many enterprises have participated in selling on e-commerce platforms or conducting online sales; however, their activities remain relatively rudimentary, and they have not yet mastered how to effectively exploit and disseminate their presence across online communities.
At this course, the Organizing Committee introduced practical support tools to help participants build, edit, and refine promotional videos with various effects and the most “trending” content. For example, the application of Chat GPT, a virtual assistant, enables enterprises to develop content related to available keywords or topics and build a personal brand to increase credibility with partners and customers.
The course will run until 2 December and is designed for small and medium-sized enterprises in the province.