VSMA Implements Training on Business Models and Distribution on E-Commerce Channels at LHU.

On 30 November, the Dong Nai Young Entrepreneurs Association, in coordination with Business Forum Magazine and the Vietnam Innovative Startup Advisory Council (VSMA), organized a training course on Business Models and Distribution on E-Commerce Channels at the auditorium of Lac Hong University, Dong Nai province.

This program is part of the National Startup Program 2023, organized by Business Forum Magazine in coordination with the Vietnam Innovative Startup Advisory Council (VSMA) under the direction of the Vietnam Chamber of Commerce and Industry since 2002.

Attending the program were PhD Lam Thanh Hien – Rector of Lac Hong University; Mr. Truong Thanh Hung – Vice Chairman of the Vietnam Innovative Startup Advisory Council; Journalist Nguyen Thanh Huong – Deputy Secretary General of the National Startup Program; Mr. Pham The Linh – Chairman of the Bien Hoa Young Entrepreneurs Association Chapter; Mr. Nguyen Duy Khuong – Chairman of the Thong Nhat – Trang Bom Young Entrepreneurs Association Chapter; along with representatives of units, enterprises, and students in Dong Nai province and the Southeast region.

The training course “Business Models and Distribution on E-Commerce Channels” aims to equip participants with fundamental skills so that they can later teach, develop startup enterprise models, provide guidance on how to introduce products to e-commerce platforms, build mentoring roadmaps, and develop business models based on e-commerce platforms.

Mr. Pham The Linh – Chairman of the Bien Hoa Young Entrepreneurs Association Chapter – shared: “The program is not only a place for us to learn but also a space to share opinions, experiences, and create memorable moments. I also encourage everyone to participate actively, not hesitate to ask questions, and not hesitate to share personal viewpoints. This very activeness and interaction will enrich our training course and bring more practical value.”

Currently, most enterprises have engaged in selling on e-commerce platforms or conducting online sales; however, their activities remain relatively rudimentary, and they have not yet mastered how to effectively exploit and disseminate their presence across online communities. To help startups build a foundation in e-commerce, they must first become familiar with and understand each type of business model. This session provides sharing and hands-on practice with practical support tools to help participants create, edit, and refine promotional videos with various effects and trending content,” Mr. Pham The Linh emphasized.

Over the three days of training, the Organizing Committee aims to provide participants with effective and practical approaches, helping them access customers successfully. At the same time, the course assists participants in proactively developing content related to available keywords or topics by using the CHAT GPT tool, enabling enterprises to build personal brands and enhance credibility with partners and customers.